Thursday 29 January 2009
The return of a retro classic
I love the new updated Fresco range from G Plan, it's more than a copy of retro classic, it’s the real thing. It’s G Plan's best known range, and the one most identified with the revival of retro style today. Originally introduced in 1966, it features teak veneer and a sculptural style. Now lovingly updated and back on the market again it’s the only way to get the authentic retro look of the late sixties. You don’t need to trawl the second hand shops and search on Ebay, the new range is available now at https://www.newhomeshop.co.uk/products/new-g-plan-fresco.
G Plan brand transformed the British furniture industry of the 50s and 60s. When G Plan was launched in 1953, it combined contemporary furniture design with modern branding and marketing. It was an instant success for E Gomme, the manufacturer of G Plan.
G Plan changed the experience of furniture buying in Britain forever. Before G Plan furniture retailers hid manufacturer’s names from the public, for fear of price comparisons. After much resistance they came round to the idea of branded furniture. Eventually retailers proudly claimed to stock G Plan. Other manufacturers also invested heavily in branded furniture.
G Plan made modern furniture aspirational, previously most people preferred traditional styles of furniture. G Plan made modern furniture desirable, to own G Plan meant you had arrived socially.
You can buy Fresco online now at:
http://www.newhomeshop.co.uk
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1 comment:
Fresco is a design classic from G Plan, it was a great idea to relaunch a new updated version. The new range works very well with the original.
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